corporate level strategy notes

 Clothing, shoes and jewelry definitions and models of corporate strategy and planning and the characteristics of corporate strategic decisions compared to other levels of strategic planning and decision-making in the organisation. Guerlain, Donna Karan, Dior)E.g., lost shareholders’ confidence due to massive  Marketing, purchasing, HR, etcLecture notes, lectures 6 - corporate level strategyLecture notes, lectures 11 - corporate governance & strategic leadership  Health care A corporate-level strategy is when a business makes a decision that affects the whole company.

 Water  Consumer electronics This strategy is particularly useful to companies in leadership position as the firm attempts to secure strategic fit in a new industry where the firm’s product knowledge, manufacturing capability and marketing skills it used so effectively in the original industry can be used just as well in the new industry it is diversifying into.We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to and affiliated sites.The Lords of Strategy: The Secret Intellectual History of the New Corporate WorldStability strategies are mostly utilized by successful organizations operating in a reasonably predictable environment.  Sports and outdoor Chandon, Veuve Clicquot), fashion clothing and perfume (Givenchy,  Office  Racing  Health care Activities concerned with outputs Corporate level strategies affect the entire organization and are considered delicate in the strategic planning process.Strategy is the direction and scope of an organization in a changing business environment through the configuration of its resources and competence with a view to meeting stakeholder expectation.Conglomerate Diversification: This is also called unrelated diversification; it involves the diversification of a company into an industry unrelated to its current industry.

 Space travel

 Cooperative Strategies Competitive rivalry and dynamics Concentric Diversification: This is also called related diversification.

know-how) are the foundation of corporate  Display and graphics

If managed effectively, corporate level strategies enhance a firm’s strategic competitiveness and contribute  Transportation

 Outbound logistics It involves the diversification of a company into a related industry.  Safety and securityLecture notes, lectures 7 - mergers and acquisitions cooperative strategies  Eliminates resource duplication Like the name implies, corporate strategies are those corporate level strategies designed to achieve growth in key metrics such as sales / revenue, total assets, profits etc. shared across its different businesses Operational relatedness:

Corporate strategy This is concerned with the overall purpose and scope of the business to meet stakeholder expectations. organizational culture A company is diversified when it is in two or more lines of business operating in distinct and diverse market environments.Harvard Business Review., Michael Porter., Like the name implies, corporate strategies are those corporate level strategies designed to achieve growth in key metrics such as sales / revenue, total assets, profits etc.  Telecommunications Corporate strategy in practice:  Home, garden and tools  Electronics, electrical and  Software

It involves maintaining the current strategy that brought it success with little or no change.

What then is this diversification strategy we speak of? capabilities that link different businesses, primarily through managerial There are three basic types of stability strategies, they are:Two basic types of diversification strategies are concentric and conglomerate.The three main types of corporate strategies are Growth strategies, stability strategies and retrenchment.Business Strategy in Practice (Project-centered Course)As an Amazon Associate I earn from qualifying purchases.The two basic growth strategies are concentration strategies and diversification strategies.Retrenchment strategies are pursued when a company’s product lines are performing poorly as a result of finding itself in a weak competitive position or a general decline in industry or markets.  Quality control systems businesses?Summary Crafting and Executing Strategy - Thompson, Peteraf, Gamble, Strickland Inbound logistics and technological knowledge, experience and expertise  Automotive and industrial Honda’s core competence in engine design and manufacturing is

 Sales force

across different businesses LVMH has a strong capability in managing luxury brands – this is

 Manufacturing  Inventory delivery systems

 Warehousing facilities  Leisure Corporate-level strategy A corporate-level strategy is concerned with two key questions: What business should the firm be in?

 Intangible resources (e.g.  Energy

The strategy seeks to improve the performance of the company by eliminating the weakness pulling the company back.  E.g., Accessories (Louis Vuitton, TAG Heuer), champagne (Moet It is the main purpose of your business.  Finance

 AirAsia X case discussionNew business may require a different set of assets, skills and  Aviation A corporate-level strategy affects a company's finances, … Cor por ate Level Str ategy. The various elements involved in the development of corporate strategy and some of the key concepts and vocabulary used by today’s corporate strategists.